AMANDA J. MILLER

SUCCESSES
Vice President of Sales and Marketing Meritage Homes, Orlando 4/06 to 10/08.
Lead 15 - 25 Sales Counselors, 2 Internet Sales Associates and Marketing Manager through the challenges of the soft market, consistently raising the bar to challenge and inspire them to perform at their best.
Vastly improved the level of talent, productivity, and sales of the Orlando Sales Team.
Improved Sales Velocity in 2nd, 3rd, 4th Qtr. 2007 and 1st, 2nd and most of 3rd Qtr 2008.
Decreased Cancellation Ratio from 50% to 25% (corporate standard)
Increased Realtor Co-Broke from 40% to 60%
Raised Mystery Shop scores from 59% to 79% with continual sales training.
Improved Mortgage Capture to 85%
JD Power Scores to 82%
Trained: Competition Knowledge, Negotiating to Increase Sales, Self Generating Traffic
Focused on strengthening backlog (qualifying, credit scores, collection of financial documents, etc.)
Consistently used Performance Management to: Develop B rated sales associates into A Players, and Manage out the bottom 20% underperformers.
Recruited 14 A Rated salespeople to Meritage.


General Sales Manager Beazer Homes, Orlando, FL 8/04 to 4/06
Manage 21 Sales Counselors and Internet Lead Coordinator.
Ensure Sales and Closings met Budget while maintaining profitable margins.
Held sales counselors accountable to quotas, conversion, mortgage retention, and customer satisfaction.
Responsible for staffing, training, Mystery Shops, performance reviews and terminations.
Maintained competitive edge using CMAs, Psychographics, and Demographics.
Collaborated on lot releases, premiums, new product, incentives, promotions, contests, advertising strategies, grand openings, creative, website, E-blasts, etc.
Partnered with Mortgage Department to improve integrity of backlog, Mortgage Training for Sales Counselors, new financing programs, and timeliness of closings.
Monitor all communities for pristine condition of models, specs, signage and landscape.
Community Team Leader: facilitated meetings with Sales, Construction, Customer Care, and Mortgage.
Specialized in preventing buyers from terminating their contracts when market conditions changed.
Foster 75%+ Realtor Cooperation.
Provide tools and coaching to sales counselors to self generate traffic via Realtors, Apartments (EQR), Employers, Referrals, Govt. Assistance Programs, etc.

Sales Performance Manager, KB Home, Orlando, FL 2/04 to 8/04
Trained and coached 55 existing Sales Counselors and all New Hires.
Led Weekly Training: Selling Skills, Mortgage Capture, Qualifying, Follow up, Daily Disciplines, etc).
Facilitated the 3 week New Hire training classes (Critical Path).
Developed a 1 day training module (Turbo Training) for veteran sales counselors.
Utilized Corporate Scorecards and Mystery Shops to identify, document and review performance gaps, and created and tracked Action Plans as needed.
Increased Broker Co-op by developing Realtor relations and promotions.

Sales Executive/Custom Sales Consultant 2/00 to 1/04
Sold Custom Homes and Lots: from $650,000 - $2,500,000 (Alaqua Lakes Realty 8/02 01/04)
Worked closely with custom builders and Realtors.
Knowledgeable in construction/perm loans, and various types of financing.
Sold Homes ranging from $250,000 - $1,000,000 (Centex Homes 2/00 -7/02)



AMANDA J. MILLER



Sales Representative Morrison Homes, Orlando, FL 7/97 to 1/00
Sold New Homes from $110,000 - $500,000.
Trained New Sales Associates (selling, closing, customer expectations, follow up, construction, blueprints, financing, handling objections, etc).
Proficient in Financing (PITI, qualifying, Arms, Closing Costs, etc.)
Computer Skills (CFT, Microsoft Word/Works, Excel, Online Agent, Outlook, Internet, etc.)
Realtor Relations (presentations, MLS, broad base throughout Central Florida.)
Excellent knowledge of Architecture (custom changes, redraws, etc.)

Sales Representative Ryland Homes, Orlando, FL 8/89 to 7/97
Sold new homes ranging from $80,000 - $250,000
Realtor Relations (hosting openings, luncheons, visits, presentations)
Trained new reps in Critical Path Selling, construction, & computer skills.


ACHIEVEMENTS
2006 - NATIONAL HBA Silver Award Winner of Sales Manager of the Year (Region 10)
2006 Mid Florida HBA Sales Manager of the Year
2005 NATIONAL HBA Silver Award Winner of Sales Manager of the Year (Region 10)
2005 Mid Florida HBA Sales Manager of the Year
2003 - Sold Volume $11,000,000 - Alaqua Lakes.
2001 - Sold Volume $8,000,000 - Magnolia Plantation
Increased Realtor Sales from 17% to 48% in Magnolia Plantation Custom
100% Customer Satisfaction Surveys 2000, 2001, 2002, and 2003.
MCBC Certificate of Achievement 2001, 2002
Morrison Homes Presidents Circle Award Winner: 1997, 1998, & 1999
MAME AWARDS Million Dollar Circle Awards (Closed Dollar Volume)
2000 64 units $11,561,008
1999 50 units $6,021,617
1998 46 units $4,125,238
1997 48 units $3,965,413
1996 42 units $4,849,474

EDUCATION
19861988 Fairleigh Dickinson University, Hackensack, NJ
Liberal Arts Major English Literature, Humanities
IFREC Licensed Real Estate Salesperson
Ryland Homes Critical Path Selling Skills I & II
Training: Bob Hafer, Geoffrey Gittomer, Jeff Shore, Meredith Oliver
Former Member of Orlando Regional Realtor Association
HBA Member

REFERENCES
Mike Holland Holland Pools (Owner)407-509-0058
Judy Daugherty Meritage Homes (Sales Representative) 407-927-3888
Carmen Muratti Meritage Homes (Sales Representative) 407-608-9862
Tawn Kelley Mortgage Funding Direct (Owner/Principal) 407-256-7374
Don Danos Former VP of Land Acquisition 407-921-5933