REGIONAL SALES MANAGER/ SALES MANAGER/ FIELD SALES

SALES AND MARKETING LEADERSHIP/ PROGRAM DEVELOPMENT/ NEW PRODUCT INTRODUCTION/ TRAINING/ PROSPECTING/TARGETING/ COLD CALLING/ MARKET RESEARCH/ TRADE SHOWS/COPY WRITING/ACCOUNT MANAGEMENT/ BUSINESS DEVELOPMENT/ TURNAROUND MANAGEMENT/ FORECASTING


Progressive development throughout career in Sales and Marketing. Recent experience with the U.S. division of Piaggio, the manufacturer of the Vespa motor scooter, during their
emergence as the leader in the domestic scooter market. Able to effectively handle multiple
accounts and clients. Increase channel sales. Increase profits through annual orders and
additional unit sales. Integrate effectively with global business leader. Extensive experience in all aspects of outside sales; prospecting, targeting, cold calling and market research of Powersports Dealers for dealer development and of Building, Highway, Plumbing, Electrical and Landscape Contractors for heavy and compact construction equipment. Worked with Municipalities, Utility Companies and Government Entities in preparation of Bids and Proposals.

Turnaround Management/ Training/ Business Development: Implemented new strategies
and dealer training to turnaround sales and streamline flow of product. Introduced new models and
trained channel networks in features and benefits. Effective use of web and industry publications for sales
planning. Assist in retail opening and training of managers and employees. Set up system protocol
and establish business plans. Help in store design and display. Trouble shooting and problem
solving. Attended, organized and managed Trade & Consumer Shows in Motorcycle, Construction and Boating Industries.

Proven Record of Marketing/ Forecasting: Develop national and local market plans. Write brochures
and advertisements for publication. Authored national newsletter for increasing retail sales.
Created revolutionary program for demo rides at national events. Analyzed ongoing market trends to
develop effective forecast of increased demand for product nationwide. Hire, train, motivate and manage up to 11 direct sales reports. Hire and supervise contractors at multiple job sites for real estate renovator/ reseller.

PROFESSIONAL ACCOMPLISHMENTS AND SKILLS
Direct participant in the largest increase in market share and retail sales increase for Vespa
Scooters in 2008.
Developed revolutionary Aprilia Adventure Demo Rides for Daytona Bike Week and national rallies.
Forecast increased demand for scooters in 2008 resulting in increased ordering and production .
Exceptionally strong written and verbal communication skills. Highly personable and capable of
working with Senior Management, family-controlled businesses and decision makers. Proficient in
solving problems and implementing solutions.
P&L experience in several different industries and environments throughout career.


EXPERIENCE HIGHLIGHTS

Project Manager-(January 2010- Present)
Real Estate Recovery Company, Long Branch, NJ

Regional Sales Manager - (August 2007 to September 2009)
Piaggio Group Americas, New York, NY

Heavy Equipment Sales- Outside - (February 2006 to June 2007)
Harter Equipment, Englishtown , NJ

Luxury Yacht Sales - (May 2005 to February 2006)
Staten Island Yacht Sales, Viking Marina, New Gretna, NJ

Monmouth County Sales Representative - (September 2001 to May 2005)
Garden State Bobcat Ingersoll-Rand, Freehold, NJ

Sales Manager - (November 1999 to July 2001)
Liberty Harley-Davidson, Rahway, NJ

Sales/Investment Property Manager - (April 1996 to November 1999)
Shoreview Realty, Long Branch, NJ

Sales Manager - (January 1991 to August 1995)
Golden Gate Cycles, San Francisco, CA

EDUCATION
B.A., English, Minor: Economics - (1986)
University of Delaware, Newark, DE