RICHARD FRANCO

TARGET

Sales / Management

SUMMARY OF QUALIFICATIONS

Possesses extensive experience in polyurethane foam sales and sales management with an emphasis on new customer sales development within the construction industry. Background encompasses sales and manufacturing operations management as well as dealer relations and marketing. Highly knowledgeable regarding drawings and specifications; has performed as an inspection consultant. Computer skills include Act! 6.0 and MS Office with PowerPoint.
AREAS OF EXPERTISE

Strategic Planning Product Marketing Sales Development Territory Development Start-Up Operations
Budget Preparation Manufacturing Account Management

KEY ACCOMPLISHMENTS

After 4th year of employment with BioBased Insulation, LLC, increased sales in region by 300% from 2003 levels in North Central Region. Increased dealer base from 6 to over 40 in region.
Opened new markets and developed new acrylic products that increased sales 50% in one year for Excel Manufacturing Group Inc. Selected improved raw materials from an expanded supplier base, which cut manufacturing costs 10%.
Drove a $3M increase in salesfrom $1M to $4Mover three years for Universal Polymers Inc. Facilitated an increase in market share by establishing a rigorous distributor training program, while cutting costs of manufacturing.

CAREER SYNOPSIS


BIOBASED SYSTEMS, LLC, TERRITORY SALES MANAGER2005 TO PRESENT
Sales for North Central US Region (11 states) to 50 plus dealers, plus acquisition of new dealers.

SYSTEMS BUILDING GROUP, LLC2003 to 2004
Sole Proprietor Marketing Company primarily for home mortgages and building materials sales.

PLEKO GROUP LLC, VICE PRESIDENT2002 to 2003
Spearheaded the purchase of Pleko International Inc. and Pleko Southwest assets and re-negotiated licensee agreements to expand the national network. Develops new products as well as international sales opportunities.
Secured a contract with a new regional distributor for an existing licensee.

EXCEL MANUFACTURING GROUP INC. / UNIVERSAL POLYMERS, INC. PRESIDENT1991 to 2002
Oversaw the companys daily manufacturing and sales operations as well as all aspects of sales and promotions, including the development of marketing materials and effective trade show merchandising techniques. Worked closely with major distributors to secure cost-effective shipping of products.
Directed the asset purchase of Universal Polymers Inc. by Excel Manufacturing Group.

Managed finances and daily operations. Supervised 30 distributors and 4 sales representatives nationwide. Created sales tools, training programs and marketing initiatives.
Led a group in the purchase of Universal Paint Products Inc. and then relocated to Springfield, Missouri.

Worked as mason on construction sites while attending college.

EDUCATION

Bachelor of Science in Marketing, Minor in Finance, University of Maryland, College Park

Personal interests: church, golf, fishing

References upon Request