Company Description:
INFINITE SCALE DESIGN GROUP Infinite Scale Design Group is a multidisciplinary design firm specializing in branded environments. You may recognize our work from the Salt Lake 2002 Olympic Winter Games. Infinite Scale Principals, Amy Lukas and Cameron Smith, were the lead art directors for the Look of the Games, while Molly Mazzolini was the brand manager for 70+ sponsors. Together, this team created a cohesive communications system that inspired fans, athletes, sponsors and 1.6 billion television viewers around the world. Infinite Scale views every client as a creative and strategic partner. Our process begins with a detailed analysis of an organization's goals and its audiences' loyalties. It continues with constant collaboration as designs take shape. And it ends with a cohesive visual communications system that aligns innovative ideas with solid marketing strategies ?" and makes strong emotional connections at every encounter. The Infinite Scale team has spent more than a decade designing and implementing visual branding solutions for organizations like the Union Pacific, NY Yankees, US Tennis Association, National Football League and many others. Infinite Scale collaborates with the project team to amplify the desired experience and purpose through cohesive design elements from the brand to the graphic applications throughout the system.
INFINITE SCALE DESIGN GROUP Infinite Scale Design Group is a multidisciplinary design firm specializing in branded environments. You may recognize our work from the Salt Lake 2002 Olympic Winter Games. Infinite Scale Principals, Amy Lukas and Cameron Smith, were the lead art directors for the Look of the Games, while Molly Mazzolini was the brand manager for 70+ sponsors. Together, this team created a cohesive communications system that inspired fans, athletes, sponsors and 1.6 billion television viewers around the world. Infinite Scale views every client as a creative and strategic partner. Our process begins with a detailed analysis of an organization's goals and its audiences' loyalties. It continues with constant collaboration as designs take shape. And it ends with a cohesive visual communications system that aligns innovative ideas with solid marketing strategies ?" and makes strong emotional connections at every encounter. The Infinite Scale team has spent more than a decade designing and implementing visual branding solutions for organizations like the Union Pacific, NY Yankees, US Tennis Association, National Football League and many others. Infinite Scale collaborates with the project team to amplify the desired experience and purpose through cohesive design elements from the brand to the graphic applications throughout the system.